Game localisation

Whether you’re looking to localise a standalone project or frequently updating a dynamic mobile game, we’re here to ensure your game captivates audiences across the globe. With a track record of hundreds of games localised into over 30 languages, we pride ourselves on being true localisation experts.

We handle everything, from in-game narratives to user interfaces and marketing materials, ensuring that the content is engaging, clear, and seamlessly integrated into the game world. Our collaborative approach with game developers and trusted linguists ensures a one-of-a-kind gaming experience.

We customise our services to align with your glossaries, translation memories, and style guides – or we create them from scratch if needed. Recognising the importance of context in game localisation, we equip our linguists with extensive reference materials and query sheets, ensuring smooth and best-possible localisation.

Exclusively partnering with reliable linguists who are both native speakers and professional translators, we deliver meticulously localised content that leaves a lasting impression on players worldwide.

Localisation proves the most beneficial if:

• your game is supposed to be launched in new markets (e.g. through Steam, App Store, or Google Play)
• you’re preparing for a global première and need multiple language versions simultaneously
• you work in the LiveOps model and publish new content regularly
• current translations are correct, but somehow amiss
• you’d like to avoid mistakes that sour players’ experience (such as incomprehensible interface, unadjusted copy length, or phrases that feel out of context)

Against all appearances, the most serious problem in games is not language as such (although it does constitute an extremely important factor) – it’s bad user experience on the whole.

At locatheart, we understand this perfectly well, which is why we approach each localisation project holistically and with utmost flexibility.

We’ve already discussed the substance of localisation. Now, we’ll present the areas it covers. In practice, localisation includes:

• dialogues and narration
• user interface
• descriptions of items, quests, or systems
• tutorials and help content
• marketing texts (in-game store, campaigns)

It’s a mix of translation, copywriting, and processes aimed at enhancing user experience.

Successful localisation projects hinge on high-quality source materials, adept linguists for top-tier translations, and goal-oriented coordinators overseeing the entire process. You’ve nailed the first aspect, and we’re here to help you with the rest.
Navigating through multiple multilingual projects can be overwhelming. Among the challenges you face are juggling countless files, meeting tight deadlines, and ensuring the satisfaction of your entire project team. Now, envision the sheer ease when all it takes is a single email on your end.

All you need to do is provide the files for localisation, and we’ll handle everything else. By teaming up with us, you gain access to a dedicated group of project managers overseeing your game’s translation, revision, and proofreading, all performed by top-notch linguists in the industry. We leverage cutting-edge CAT and terminology management tools for seamless localisation and cross-file consistency.

Quality is non-negotiable. Want your game to leave a lasting impact and captivate millions of players worldwide? Reach out to us and join our satisfied clients:

Before delivering the final files, we perform linguistic quality assurance (LQA). Skilled reviewers and native proofreaders inspect the target text for spelling, grammar, and punctuation errors. We ensure compliance with glossaries and style guides while identifying potential issues such as:

For specific projects like board and card games, catalogues, and marketing materials, we recommend an additional step called linguistic sign-off (LSO) to enhance product quality. Once the graphic designer has prepared the final version of the localised content for print, a native speaker conducts a review to verify that all text is correctly displayed, not obscured by images or extending beyond borders, and that words are not improperly truncated.

Skipping these final steps may seem tempting for time and cost savings, but it’s crucial to perform them early when changes are still cheap and easy to implement.

One size does not fit all – especially when it comes to game localisation. Our tailored solutions empower you to choose the level of service that perfectly aligns with your goals. Partner with us for an approach as unique as your game.

We offer:

We don’t just do “game translations”. Our top priority always remains user experience.

We understand:

• how game narration works
• how UI influences UX
• how various markets receive respective types of content

We’re experienced in:

• multilingual projects
• dynamic environments (LiveOps)
• working with producers and publishers

Learn more about our services.