Tag - guide

Prepare your business for new markets - LocAtHeart translation agency

Translate your business for new markets like a pro. Part 2

You already know how to decide which texts should be localised and where to look for a high-quality translation service provider. Let’s say you narrowed down your choices to 3 translation agencies. What’s next? Read the second part of our guide to learn how to decipher translation price lists and pick the best one....

Content marketing for the beauty industry - LocAtHeart translation agency - header

Content marketing for the beauty industry – market analysis and practical tips

Contrary to what one might expect, successful perfume or cosmetic marketing requires something more than just a stunning photo session or an ingenious spot commercial. Every visual element must have a corresponding linguistic element, a tour de force of words. Why? The year 2020 has transformed consumer preferences. There has been a shift towards...